Professional athlete and 3-time Ironman champion

New Year, Familiar Sponsors!

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Starting to roll out some of my partners for 2014, and the 3 atop the list are some oldies, but some goodies.

It’s coming on several years now, that I’ve been in this sport, and I am proud to say, many of my sponsors have been with me, nearly from the start.

The first of those is Saucony.  The now Lexington, MA based Saucony is one of the oldest footwear manufacturers that is still around today.  That longevity speaks to the quality of the company and the shoes and apparel they make.

111 years ago, the brand was founded by four businessmen from Kurtztown, PA.  Their manufacturing facility was on the banks of the Saucony Creek.  In fact, the Saucony logo represents the sweeping nature of the creek and the 3 dots; boulders that line the base of the creek.  Bet ya didn’t know that, did ya?

Years later, the brand was sold to A.R. Hyde & Sons; a Cambridge, MA based shoe brand.  During WW II, Abraham Hyde was lucky enough to be commissioned by the US Army to produce boots for soldiers in the war.  That piece of business made up for the lack of demand for sneakers during the war, and the company survived. 

Lucky for me, it did! 

Years later, Saucony became the new company’s dominant brand (duh…..) and the company name was changed to Saucony.

I’ve been with the Saucony family since 2007.  Don't beleive me?  Here we are!

 

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I wouldn’t know how to run in anything else.  Their shoes keep getting better and better, and their apparel?  I am asked constantly, “Where’d you get that?” 

Heck, even Coach Siri has been decked out in Saucony duds as of late…..she knows a good thing when she sees it!

 

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And then there’s Blue. 

Much has been said about the trials and tribulations at Blue Bicycles over the past 18-24 months.  And the only person who knows that better than some of the athletes is the Brand Manager, Steve Harad.  If athletes got screwed by Blue, then Steve got royally screwed.  People have asked why I bothered to stay with Blue for 2014 and beyond.  Most assume it’s because I had no place else to go.

That’s where “most” would be wrong.  I had options.  No, not a lot…and that’s just the way sponsorship goes these days, but when I learned that Blue would, indeed survive, I jumped at the chance to stay on board.  Why?  Two reasons;

   1)            Simply put?  The bike rocks.  No doubt, the brand has been to hell and back, but this brand deserves to survive because it is a great bike.  The honest truth is that the crap that went down this past year is the result of ONE MAN.  One man’s actions resulted in the screwing over of the athletes, the royally screwing over of the employees and what’s worst, seriously called into question the reputation of the brand.  Thankfully, though, that man is gone.  Good riddance, I say.  He was a liar and a quitter and that’s a terrible combination.  What remains is a brand manager with a one of a kind skillset to bring this brand off of life support.   He’s done it before.  And he’ll do it again.  Because this brand deserves to survive. 

 

   2)            Speaking of “that brand manager”…..he’s reason #2.  Steve Harad (Sally to me….) …we’s just like peas and carrots, I feel like.  I worked with Steve back in his Kestrel days, and when he left Kestrel and went to Blue, I followed.  In fact, here is Steve at the Expo in Kona, explaining (to some fo his pros) what a downtube is.

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            We go back a long way.  People may call me stupid for this, but there’s a loyalty there.  Lord knows, the past 3 years of my life haven’t been my finest, and Steve has stuck by me.  As he embarks on this journey to save this brand, you better believe I got his back and will do what I can to help.  Sally and me?  We have a saying; cuz we both have been dealt a shit storm these past years.  Thru it all, though, never quit.  So while the actions of one man made me want to flip my middle finger, turn on my heel and walk out the door, I’m no quitter.  I stand by Sally and I stand by this brand.

Well, that was very dramatic, so let’s lighten the mood and talk about the 3rd familiar name on my list of partners for 2014!  This may be one of my most prized pieces of triathlon related equipment, as it protects some pretty important body parts.  Sure, Blue makes a top notch bike to ride, but ain’t no riding if the bits and bum are unhappy! 

So, for 2014, I will keep my undercarriage happy, and stick with the Cobb VFlow Plus saddle.

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There was a time in my life that I longed for a different saddle, just to “change things up”.  If ever there was a lesson I learned in this sport?  It is this,  and it’s kind of like finding your spouse…..when you find “the one”.  Stop looking.  I have found “the one” and for me?  I trust my bits and butt to none other than the V-Flow Plus.  And even more exciting, Cobb Cycling has started “The Cobb Mobb” so now, I not only have a great saddle, but I have a great new group of friends on social media, and at races all over the world.  It’s a spirited bunch and I am thrilled to be a pro member of the Cobb Mobb.

So that’s’ my line up so far…..but far from complete.  So stay tuned!!  And never quit.

Persistence. Determination. Love. The Journey!

BSR BWreynolds carbon wheels logonormatec logo notagline-blkRudys Lube BW Ownway

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